Think Again Logo

When brainstorming concepts for the logo redesign for Big Think's podcast Think Again, we kept the target audience in mind: An educated, omni-curious younger audience - open-minded and interested in arts, creativity and scientific discovery.  Big Think wanted to cover new territory  with it's podcast - funkier, sometimes edgier, always less predictable territory.  We also soaked up inspiration from the show's new musical theme specially designed for Think Again, with the task of channeling that personality into a visual logo.  I was struck with the concept of the old snake game. It's a purposefully pixelated reminder to re-think how you've always done things, and when you are presented with Game Over, always search for that aha moment, and  "Think Again!".

You may also like

2017
SuitUp
2017
Podcast Branding | So That Happened
2016
The Huffington Post Podcasts Branding
2017
Microsoft in Europe About Page
2017
Transforming European Education
2016
Podcast Branding | Love & Sex
2016
Podcast Branding | Here To Make Friends
2017
Social Media Campaigns
2014
My business is to create.
2017
TwoFold Clothing Illustrations